← Top Health and Beauty Retail Experiences
INSIGHT
Etiket, are the only Canadian boutique to offer medical-grade and natural skincare in the same space, along with exclusive beauty products, niche fragrances, and spa services. Focused on routine and the importance of committing to complete skincare and beauty regimes, Etiket assess all influencing factors across a customers lifestyle, from where they live to how they sleep, to ensure they give recommendations that deliver results.
The store was designed with the intent of creating a new kind of beauty and spa environment, a ‘self contained universe’ that goes beyond both a store and a spa. The aesthetics are clean, premium and beautifully designed. With six treatment rooms, along with intimate consultation areas on the shop floor, which allow advisors the chance to advise customers on the tools they need to continue their bespoke routine at home.
Why it works?
Etiket take the approach of advising cross brand to ensure the best results for the shopper, rather than a solo brand approach often experienced in beauty stores where advisors will only recommend their own products. This philosophy named ‘Modern Beauty’, gives the shopper the confidence that their needs are being put first over sales, whilst offering ultimate convenience. The retailer also stock a number of exclusive brands, such as Nishane and L’Artisan Perfumery, positioning themselves as a resource for inspiration.
nose
Nose stands as a pioneering concept store, driven by the ambitious goal of transforming the landscape of perfumery. At Nose, the customer experience takes centre stage, offering a highly personalised approach to fragrance selection. By employing a diagnostic test, the perfumery unveils a curated selection of scents tailored to each individual’s unique preferences and olfactory profile.
Since its launch, the dedicated team of experts at Nose has meticulously analysed and categorised an impressive array of over 9,000 perfumes. This intensive study of scent compositions has culminated in the creation of an exclusive collection featuring more than 450 distinctive fragrances.
Why it works?
The brainchild of seven visionary founders, Mon Nose is the innovative technology that serves as the guiding compass for customers in their quest for the perfect scent. Through a questionnaire that delves into their previous perfume choices, Mon Nose delivers an initial selection and presents a curated selection of five fragrances, handpicked from a repertoire of over 500 options. The journey continues with a second, more precise test, where the customer, experiences each perfume through paper samplers.
This emphasis on the pure essence of scent is at the core of the experience. Furthermore, to extend the experience to an online audience, Nose offers the option of taking the test remotely, with the five samplers conveniently delivered to the customers doorstep.
