The Shopper Agency is one of the fastest growing Shopper marketing companies in Europe. Driving insight, creativity and proven commercial activity we have already attracted global retailers and brands to our successful methodologies.
If you have ever wondered what helps shape your purchasing decisions take a look at our news post The Science of Persuasion
We have studied over 35,000 shoppers in the past 12 months. Many depth studies, both on and off line, have positively influenced our clients abilities to sell more and gain more in their respective categories and markets. Using both qualitative and quantitative methodologies we observe, coach and influence how shoppers buy. Spanning many markets from Health and Beauty to Electronics, Gaming and Sports our primary insights deliver quantifiable bottom line benefits.
The cornerstone of any successful shopper marketing activity is strategic touch point planning. Insight brings rich and meaningful behavioural understanding, but interpreting it into meaningful activity to help influence purchase is a core skill for us. We carefully study how each engagement across the campaign will help influence behavior, choice and ultimately buying action.